| The Wine Umbrella provides a diverse array
of services, all with the goal of improving our clients’ profits
through training and education in the field of wine. A brief description
of our services follows, and we encourage all businesses who work
with wine to give us a call or send us an e-mail to discuss the
many ways that The Wine Umbrella can help to individual business
needs.
Staff
Training – teaching staff who work with wine to do
so more intelligently and effectively.
Project Coordination – working as a liaison
between a wine marketing body (such as a wine agency or a trade
bureau) and the British Columbia Liquor Distribution Branch (BCLDB)
or the Vancouver Playhouse International Wine Festival (VPIWF).
Wine Program Construction and Management –
taking care of a restaurant or hotel’s beverage program, from
styling the wine list to monitoring inventory.
Wine Writing – contributing wine-related
articles to magazines, newspapers and other media sources.
Promotional Consultation and Public Relations (PR) –
assisting and advising wine companies on their marketing and promotion
initiatives. |